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PING Festival – The Story behind the Event

PING Festival

During the past few weeks I’ve been discussing with many people about how PING Festival was born and what’s the idea behind our company. I thought it’s time to share the story with all of you.

People – Interests – Networks – Gathering

PING Helsinki’s goal is to bring together People with common Interests. We want to build Networks and find new ways to create business within the field of media. We believe (and have witnessed) that when the entire industry is Gathering together in real life to discuss and network, new ideas, concepts and opportunities are born.


We believe in human content. PING Helsinki exists to create and develop human to human media together with the entire media industry.  We help our clients and partners to create more influential marketing by using new technologies. We also do research on influencer marketing and continue to develop the ethical code PING Ethics with industry associations.

“Our mission is to create magic between creativity and business by organizing a sparklingly different business event where anything is possible.”

PING Festival – Where creativity meets business

PING Festival is an annually organized leading Influencer Marketing event in Northern Europe for marketing professionals. It’s the only seminar that connects social media influencers (we call you Content Gurus) and company representatives (we named you Business Hippies) from all branches and channels. The fourth edition of the event takes place on May 8th 2018 in Helsinki, Finland.

The Festival day consists of inspirational keynotes and parallel sessions on influential marketing. PING Festival offers many organized opportunities for effective networking without forgetting surprising experiences that create unique memories. The festival day concludes to a legendary PING Festival After Party where the best and most memorable Influencer Marketing phenomena are created.

 PING Festival tickets

The amount of PING Festival tickets is limited. The ticket includes the whole of the festival program plus all food and drink service during the day from breakfast to a delicious lunch, and all the way to enjoying the Happy Hour with fellow participants. When booking your ticket, you’ll receive a discount code for Clarion Hotel Helsinki to book your accommodation with a special prize. We’re now selling a limited edition of SECRET tickets until November 12th 2017.

PING Festival 2018 Themes

The program is produced under five program streams: Transformation, Content, Emotions, Quality and Trust. On top of the keynotes all participants will be offered the opportunity to choose parallel sessions that best suit their needs. Parallel sessions offer hands on case examples, inspiring master class lectures and current Q&A discussions.

The call for festival speakers is now open. Are you the one conquering the stage this year? We want the festival programme to meet your needs: Let us know who we should have as keynote speakers, which cases to present and what kind of topics to cover.

International Influencers Bonfire – experiencing Finland at it’s best

All international content creators will be invited to take part of International Influencers Bonfire. We’re organizing a day of Helsinki fun and a Sauna evening to experience the northern magic. Post Festival Tours and Content Camps are also on the menu organized in co-operation with PING Festival Business Partners.

PING Helsinki is excited to develop the industry and continue creating unique events for you!

See you soon and let’s give warm hugs when we meet!


PS: All influencer participants to the festival will be selected through an application process. Influencers will either be given an opportunity to buy a reduced prized ticket or to attend sponsored by our partners. The influencer registration opens in November. Stay tuned!

PING Helsinki

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